
Custom software or off-the-shelf: how to decide
A ready-made tool is faster and cheaper at the start, while custom software pays off when the business has to bend to the tool. Five questions that help you decide.
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From our work
What we are working on, what we have learned and what is changing in our field.

A ready-made tool is faster and cheaper at the start, while custom software pays off when the business has to bend to the tool. Five questions that help you decide.
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The NIS2 directive widened the circle of companies that must manage cybersecurity systematically. What it means for management and which seven steps make sense first.
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A song can be played a million times without the revenue reaching its author, because the data attached to the recording is wrong. What metadata is and how to keep it in order.
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Most new websites stall on content and an unclear goal, not on design. Five questions worth settling before the first meeting with a contractor.
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Between the promise that AI will replace everything and the belief that it is just a fad lie a few jobs it genuinely does well today. Where to start and what to watch for.
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Most companies have backups, but few have ever tried to restore data from them. A simple rule and five checks worth doing this month.
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A website is not finished on launch day. Without updates, checks and backups it gradually becomes slower, less secure and less visible.
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The audience is on social networks and streaming services, but there someone else sets the rules. Your own website is the only place an artist fully controls.
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Most attacks on companies do not begin with breaking into a system but with a message that persuades someone to click. Seven signs and one rule worth introducing.
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Three contractors often answer the same brief with three offers that differ several times over. The cause is usually the brief, not the contractors. What it should contain.
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A mobile app sounds more serious, but for most needs a well-built website does the same job at lower cost. How to tell what you actually need.
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